Cookie Policy

Last updated: 24 August 2026

This Cookie Policy explains how BABY ON BOARD® Portugal uses cookies and similar technologies when you visit or use https://babyonboard.pt/ (the “Website“).

This Cookie Policy should be read together with our Privacy Policy, which explains how we process personal data and the rights you have under applicable data-protection legislation.

1. What are cookies?

Cookies are small text files that are stored on your device when you visit a website. They allow the website to recognise your device and remember certain information about your visit.

Cookies can perform different functions, including allowing a website to operate correctly, remembering preferences, analysing how visitors use the website, and supporting marketing activities.

We may also use technologies similar to cookies, such as pixels, tags, local storage and other tracking technologies. For simplicity, we refer to all of these technologies collectively as “cookies” in this Policy.

2. Why do we use cookies?

We use cookies and similar technologies for several purposes, including:

• Making the Website function correctly;
• Enabling booking and rental functionality;
• Supporting the checkout and payment process;
• Maintaining security and preventing fraudulent activity;
• Remembering necessary preferences;
• Understanding how visitors use the Website;
• Improving Website performance and usability;
• Measuring the effectiveness of our marketing;
• Where applicable, showing or measuring relevant advertising.

The specific cookies used may change over time as we add, remove or update Website functionality.

3. Categories of cookies we use

3.1 Strictly necessary cookies

These cookies are necessary for the Website to function and cannot generally be disabled through our cookie-consent mechanism.

They may be used for purposes such as:

• Maintaining your session;
• Providing booking and rental functionality;
• Managing your shopping basket or booking information;
• Supporting checkout functionality;
• Processing or facilitating secure payments;
• Maintaining Website security;
• Detecting fraudulent or malicious activity;
• Remembering essential technical preferences;
• Balancing traffic between servers;
• Protecting forms and Website functionality.

These cookies are used because they are necessary to provide a service or functionality that you have requested.

Where permitted by applicable law, strictly necessary cookies may be placed without obtaining your prior consent.

3.2 Preference and functionality cookies

These cookies allow the Website to remember choices you make and provide enhanced functionality.

For example, they may remember:

• Language preferences;
• Region or location preferences;
• Previously selected Website settings;
• Other non-essential preferences.

Where consent is legally required, these cookies will only be activated after you provide the appropriate consent.

3.3 Analytics cookies

Analytics cookies help us understand how visitors use the Website.

They may collect information such as:

• Pages visited;
• Time spent on pages;
• Navigation paths;
• Approximate geographic information;
• Browser and device information;
• How visitors arrived at the Website;
• Interactions with Website features.

We use this information to understand Website performance, identify problems and improve our services and user experience.

Analytics provider(s): [INSERT ACTUAL PROVIDER(S), e.g. Google Analytics]

Where required by applicable law, analytics cookies will only be activated after you have given consent.

3.4 Marketing and advertising cookies

Where used, marketing cookies may allow us or third-party advertising partners to:

• Measure advertising campaigns;
• Understand how users interact with advertisements;
• Measure conversions;
• Build or infer advertising audiences;
• Display more relevant advertisements;
• Perform remarketing or similar advertising activities.

Marketing/advertising provider(s): [INSERT ACTUAL PROVIDER(S), e.g. Google Ads, Meta Pixel]

These cookies will only be activated where the required legal basis, including consent where applicable, has been obtained.

4. Cookies used for bookings and payments

Because the Website allows customers to book and rent products online and make payments through the Website, certain cookies or similar technologies may be necessary to enable these services.

For example, cookies may be used to:

• Maintain your booking session;
• Remember items or rental products selected by you;
• Maintain information during the checkout process;
• Prevent duplicate or fraudulent transactions;
• Support secure payment processing;
• Verify the security of transactions;
• Allow the payment process to operate correctly.

Some payment-related technologies may be provided directly by third-party payment service providers.

Payment provider(s): [INSERT ACTUAL PAYMENT PROVIDER(S)]

The payment provider may place or access cookies or similar technologies in accordance with its own privacy policy and applicable legal requirements.

We do not use cookies to store your complete payment-card number, CVV/CVC or other full payment authentication information.

5. Third-party cookies

Some cookies may be placed by third parties whose services are integrated into our Website.

Depending on the services actually used by Baby On Board, these third parties may include:

• Payment providers;
• Website hosting and security providers;
• Analytics providers;
• Advertising providers;
• Social-media providers;
• Booking or reservation technology providers;
• Customer-support or communication providers.

Third parties may process information collected through cookies in accordance with their own privacy policies.

A current list of third-party cookies should be available through our cookie-consent mechanism.

6. Cookie consent

When you first visit the Website, where required by applicable law, you will be presented with a cookie banner or consent mechanism allowing you to manage your preferences.

You may be able to:

• Accept all optional cookies;
• Reject optional cookies;
• Accept only certain categories of cookies;
• Change your preferences later.

Optional cookies will not be activated before the appropriate consent is obtained where consent is legally required.

Your consent is voluntary and you may withdraw it at any time.

Refusing optional cookies should not prevent you from using the essential functions of the Website, although certain non-essential features may not work as intended.

7. How to change or withdraw your cookie preferences

You can change or withdraw your cookie preferences at any time through the Website’s cookie settings or consent-management tool.

If the Website provides a “Cookie Settings”, “Manage Cookies” or similar option, you can use it to review and change your choices.

You can also control cookies through your browser settings.

Please note that disabling or deleting certain cookies may affect the functionality of the Website, including booking, checkout or other features.

8. Browser settings

Most browsers allow you to control cookies through their settings.

Depending on your browser, you may be able to:

• View stored cookies;
• Delete existing cookies;
• Block all cookies;
• Block third-party cookies;
• Allow cookies only from specific websites;
• Receive a notification before cookies are stored.

If you disable all cookies, some Website functionality may not operate correctly.

9. Cookie duration

Cookies may be either session cookies or persistent cookies.

Session cookies

Session cookies are temporary and are deleted when you close your browser or when the relevant session ends.

Persistent cookies

Persistent cookies remain on your device for a defined period or until you delete them.

The duration of each cookie depends on its purpose and the provider that places it.

We aim to ensure that cookies are retained only for as long as reasonably necessary for their intended purpose.

10. Personal data and cookies

Some cookies may involve the processing of personal data, such as an IP address, online identifiers, device information or information about your interactions with the Website.

Where cookie information constitutes personal data, we process it in accordance with our Privacy Policy and applicable data-protection legislation, including the GDPR.

The legal basis for processing depends on the type and purpose of the cookie.

Where applicable, we rely on your consent for non-essential cookies.

For strictly necessary cookies, we may rely on the legal basis applicable to the provision of the requested Website service and functionality.

11. International data transfers

Some third-party providers whose cookies or similar technologies are used on the Website may process information outside Portugal or outside the European Economic Area (“EEA”).

Where this occurs, we will ensure that applicable legal requirements for international transfers of personal data are satisfied.

This may include the use of:

• European Commission adequacy decisions;
• Standard Contractual Clauses;
• Other appropriate safeguards recognised under applicable data-protection legislation.

Further information about international transfers can be found in our Privacy Policy.

12. Updates to this Cookie Policy

We may update this Cookie Policy from time to time to reflect:

• Changes to the cookies and technologies used on the Website;
• Changes to our services;
• Changes to third-party providers;
• Changes to applicable legislation or regulatory guidance.

When we make changes, we will update the “Last updated” date at the top of this Policy.

Where appropriate, we may also ask you to review or renew your cookie preferences.

13. Contact us

If you have any questions about our use of cookies or this Cookie Policy, please contact:

BABY ON BOARD® Portugal
Email: info@babyonboard.pt
Telephone: +351 210 907 687
Address: Rua Domingos Sequeira Nº 27 – R/C G, 1350-119 Lisboa, Portugal

14. Summary of cookie categories

Important: The actual cookies, providers, purposes and retention periods used on the Website should be reflected in the Website’s cookie-consent tool and kept up to date.

End of Cookie Policy